Build. Measure. Grow.

Practical guidance on B2B SaaS GTM, customer acquisition frameworks and marketing operations. Written for teams who care about results, not buzzwords.

growth

ChatGPT Google Ads Prompts. A Practical Guide for Audits, Strategy, Proposals & Management

A step-by-step guide to use ChatGPT for Google Ads audits, strategy proposals, team handoff, and ongoing management. Inputs, workflows, and prompt patterns.
November 3, 2025

Improve Customer Retention with the Right SaaS Adoption Strategy [2026]

Increase retention by accelerating adoption: streamlined onboarding, user education, in-app messaging, customer success programs, and TTV/activation tracking.
November 3, 2025

SaaS Unit Economics: Key Metrics and How to Improve Them

Understand and improve SaaS unit economics with key metrics like CAC, LTV, and payback period to measure profitable growth.
November 3, 2025
growth

Paid Search in SaaS Growth | Strategies and Metrics for Success

Build an intent-led PPC engine: BOFU keywords, message match, landing pages, retargeting, and that drive real pipeline, not just clicks.
October 29, 2025

Early-Stage SaaS Go-To-Market Strategy. From $5K in MRR to $250K in ARR

Complete early-stage SaaS growth playbook. ICP definition, customer acquisition, activation, and retention strategies that scaled ARR.
November 3, 2025

How AI Is Redefining Startup GTM Strategy in 2025 | Complete Guide

AI-native startups are changing how go-to-market teams operate, using automation and data to grow faster, cut costs, and make smarter decisions.
October 29, 2025
growth

AI GTM Strategies in 2025. How To Create AI-Driven Go-To-Market That Scales

B2B SaaS companies can’t rely on manual GTM strategies anymore. Learn how automation enhances forecasting, campaigns, and customer retention.
October 29, 2025
growth

ChatGPT Google Ads Prompts. A Practical Guide for Audits, Strategy, Proposals & Management

A step-by-step guide to use ChatGPT for Google Ads audits, strategy proposals, team handoff, and ongoing management. Inputs, workflows, and prompt patterns.
November 3, 2025
growth

Paid Search in SaaS Growth | Strategies and Metrics for Success

Build an intent-led PPC engine: BOFU keywords, message match, landing pages, retargeting, and that drive real pipeline, not just clicks.
October 29, 2025
growth

AI GTM Strategies in 2025. How To Create AI-Driven Go-To-Market That Scales

B2B SaaS companies can’t rely on manual GTM strategies anymore. Learn how automation enhances forecasting, campaigns, and customer retention.
October 29, 2025
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Frequently asked questions

Answers to the burning questions in your mind.

Have a different question?
Contact me!
What can I expect from an initial consultation with you?

In our first consultation, we’ll dive into your current challenges and goals to understand where you are and where you want to be. I’ll ask questions about your target market, ICP, existing strategies, and specific pain points. This helps me assess how we can best work together and gives you insight into my approach and what a tailored strategy might look like for your business.

How do you tailor your strategies to fit each client’s needs?

Every SaaS business is unique, so I start each collaboration with a thorough assessment of your current position, market, and goals. By combining data analysis with insights from past successful projects, I design strategies specific to your business stage, product offering, and customer journey, ensuring our work is aligned with your unique objectives.

How often will we meet to discuss progress and results?

I believe in regular, open communication, so we’ll set up a meeting schedule that fits your needs. Typically, we have weekly or bi-weekly check-ins to review progress, discuss results, and make any necessary adjustments to ensure we stay aligned with your goals. You’ll have full transparency and updates at every stage of the process.

What makes your approach different from other B2B SaaS consultants?

My approach combines hands-on experience of almost 10 years with a data-driven methodology. Having worked exclusively with more than 100 B2B SaaS companies, I understand the nuances of the industry and the specific challenges SaaS businesses face. I don’t rely on generic tactics; instead, I bring in-depth knowledge, tested frameworks, and a focus on aligning marketing, sales, and product for sustainable growth.

How do you measure the success of our collaboration?

At the start of our collaboration, we’ll set clear, measurable benchmarks. I provide regular reports and insights so we can track progress and pivot strategies as needed to ensure we’re meeting and exceeding those goals.

Ready to Scale Your SaaS?
Let’s Make It Happen.

During our meeting, we’ll dive into my GTM framework and explore actionable strategies tailored to your business. Whether you're just getting started or already investing hundreds of thousands in marketing - just pick a date on the calendar, and I’ll personally follow up with the next steps.

Book a Discovery Call